Why you NEED to build a customer list if you want to succeed

Email marketing should be a major component to your online marketing strategy.You probably already have an email address for most of your current customer base. If you don’t, you need to start to collect them ASAP. This article isn’t about an email marketing strategy - it’s about how to capture more email addresses through your website’s current traffic.There are some basic strategies that I believe can help grow your email marketing business.​Long gone are the days where you just put a form on your site that says “sign up for our newsletter” or “join our email list”.You need a reason for them to give you their email address….what’s in it for them? Visitors are bombarded by every site they visit with special offers, etc. Start to think like your visitors and what they want.​Enter lead magnets.The first step to getting people to subscribe to your email list is to give them something of real value.Something that can benefit them instantly. Here Are Some Suggestions: Our ultimate guide to saving you money by...Why and how to...4 reasons why you need to...7 awesome tips to help you improve your...Our experts will show you how to...Get our top secret tips about... If you want to get fancy, you can have different offers for each line in your business….but that’s for another more advanced article.​Creating the content for you lead magnet can be time consuming. But it must have value or people that sign up will see right through it and unsubscribe. I would put together a basic outline and then have a professional write it for you.I like to use writeraccess.com. They are...